01 / Commercial delivery
From a technology opportunity
to recurring revenue.
- Organisation / initiative
- AirAngel / TravelCorp
- My role
- End-to-end commercial development
- Focus
- Connected transport service
A promising technology becomes a commercial success when the proposition, the partnership and the delivery work together. At AirAngel, I developed a connected transport service with TravelCorp that generated £1.5m in annual recurring revenue at 60% gross margin.
01
The opportunity
The opportunity was to bring connectivity technology into the transport market as a commercially viable service. That required a clear proposition for the customer, a commercial partnership and a practical route into delivery.
02
My contribution
I developed the opportunity end to end: shaping the proposition, developing the TravelCorp partnership and taking the service from concept through to commercial delivery.
My role connected the technical opportunity with the commercial work needed to bring it to market. The emphasis was on building a service that could be delivered and generate recurring revenue.
03
The outcome
The AirAngel / TravelCorp service generated £1.5m in annual recurring revenue at 60% gross margin.
This is the commercial outcome of the connected transport service. It demonstrates the value of staying involved from the first opportunity through to a working business proposition.
Commercial development means staying with the opportunity until it works in practice.